SERVICE — THE FLAGSHIP
Interactive Property Configurator
The sales gallery, shipped as a link. Buyers orbit the building, pick a floor, step into the unit, switch finish packages and see live availability — in the browser, on any device, from teaser day. This is the asset that pre-sells buildings.
Get a scoped estimate
from $15,000 per project
WHAT YOU GET
i.
Browser-based Unreal experience
Photoreal, real-time, streamed — the full building explorable from a link on your sales site.
ii.
Unit selector with live availability
Floor and stack navigation bound to your availability feed — sold means sold, instantly.
iii.
Finish & option switching
Buyers toggle packages and upgrades in-scene, with pricing rules applied live.
iv.
CRM lead push
Every session’s unit-level intent data lands in your CRM attached to the lead.
v.
Analytics dashboard
Most-viewed units, finish preferences, session depth — pipeline signal, not vanity metrics.
vi.
Sales-team mode
A guided presentation layer for in-person and video appointments, driven by the same scene.
From browsing to reserving in one interface
The configurator is where marketing becomes inventory: buyers filter by floor, aspect, budget and plan, walk the exact unit, then reserve it — all inside your sales site. Availability reads from a live feed, so the experience never sells the same apartment twice.
The studio's platform work — browser-streamed Unreal environments holding 64 concurrent users under 1.3 GB of VRAM — is the engineering base this product stands on. This is shipped infrastructure, not a demo reel.
FROM THE ARCHIVE
ALL WORK →UNIT SELECTOR — LIVE AVAILABILITY
FINISH PACKAGES — IN-SCENE SWITCHING
PRICING
Configurators start at $15,000 and scale with unit count and integrations.
A 200-unit tower with live availability, finish switching and CRM wiring typically lands between $25,000 and $60,000 — against a seven-figure show suite. Full ranges in our 2026 cost guide.
WHAT MOVES THE PRICE
—
Unit count and typology variety.
—
Integration depth: availability feed, CRM, pricing rules.
—
Streaming tier — concurrency for launch-day traffic spikes.
QUESTIONS, ANSWERED
How does Unreal quality run in a browser?+
Pixel streaming from GPU servers for full fidelity, with an optimized WebGL fallback for instant loads. The buyer never installs anything; we handle capacity for launch spikes.
Which CRMs and availability systems do you integrate?+
HubSpot, Salesforce and Pipedrive out of the box; anything with an API by adapter. Availability syncs from your inventory system or a shared sheet if that is where truth lives.
Can we update inventory and pricing ourselves?+
Yes — availability and pricing read from your feed continuously. Content changes like new finish packages are a scoped update, usually days not weeks.
What is the build timeline?+
Eight to twelve weeks from design-development inputs to launch, including device testing and sales-team onboarding.
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